list of units

PRDRE30A Implement personal marketing plan - Unit descriptor

This unit covers personal and professional presentation to clients.

Element

Performance criteria

  1. Maintain a professional image
1.1 Dress code and personal grooming are maintained in accordance with agency requirements
1.2 Work areas are kept tidy and uncluttered
1.3 Contact is maintained with clients to promote confidence in the agency and in personal ability to deliver the quality of service required
  1. Address client requirements
2.1 Client requirements are identified and understood
2.2 Personal behaviour and interaction with clients is within the bounds of accepted professional ethics and community standards
2.3 Communication with client is clear and unambiguous and satisfies the client's need for information
  1. Build credibility with clients
3.1 Client expectations for reliability, punctuality and appearances are addressed to the satisfaction of all parties
3.2 Possible causes of client dissatisfaction are identified, dealt with, and recorded in accordance with agency procedures
3.3 Client is kept advised of progress in marketing, listing, managing or selling the subject property
3.4 Client confidentiality is maintained in accordance with professional ethics